Privacy and Policy

Welcome! This Privacy Policy governs certain websites, online services, and software made available by for use on mobile devices, tablets, personal computers and other devices, which includes certain websites and online services operated by Pudhari(collectively, the "Pudhari and, individually, "Site"). By accessing any of the Pudhari, you are consenting to this Privacy Policy. This Privacy Policy describes what information the Pudhari collect from users, including children, when they visit the Pudhari; how such information is used and stored; when such information may be disclosed to third parties; how users, parents, and guardians can control the use and disclosure of collected information; and how information is protected.

Our visitors' privacy is important to us, and we recognize the need to provide additional privacy protection for children on the Pudhari permitting such visitors. Our privacy practices are guided by the India' Children's Online Privacy Protection Act of 1998, as well as data privacy laws in the India and other applicable countries. Younger visitors should always check with their parents or guardians before entering information on any website or mobile application and we encourage families to discuss their household guidelines regarding the online sharing of personal information.

SUMMARY.

For your convenience, the following is a quick summary of our Privacy Policy. Please read the entire Privacy Policy for more detailed information.

COMPANY'S AD CHOICES DISCLOSURE

Pudhariis committed to providing you with the very best experience we can on our network of websites and applications (collectively, the "Pudhari"). In order to do so, we may gather certain information about you. Please read the following policy ("policy") to understand how certain of your information collected on the product purchasing will be collected, used, shared and retained.

 

WHAT INFORMATION DOES Pudhari?

When you visit the Pudhari, we collect some basic information that does not identify individual users. (See the "Behavioral advertising" section below for more information on certain third parties who may also collect similar information when you visit the Pudharifor online behavioral advertising purposes.) This includes which pages are visited, which advertisements are viewed, and any feedback from our visitors. We then aggregate this information with other pieces of information to improve our site and make your experience on the site as valuable and efficient as possible. For purposes of clarity, unless visitors submit personal information directly to us (e.g.: by means of a site registration, in connection with a contest, etc.), our sites do not collect visitor's personal information. Additional information on how we treat personal information that is submitted directly to us and how such information may be shared may be found in our privacy policy.

BEHAVIORAL ADVERTISING

We analyze non-personal information that we collect on the Pudhari, or obtain from third parties, and organize it into anonymous user profiles, groups, and audiences, based on factors such as age, gender, geography, interests and online actions. We and our clients and partners then use these anonymous user profiles, groups and audiences to design and deliver customized advertising campaigns or other relevant content. We and our clients also use this data for other related purposes (for example, to do research regarding the results of our online advertising campaigns or to better understand the interests or activities of our visitors.) The behavioral categories we use to customize the ads you may see or for related purposes do not use personal information such as your name, address, e-mail address, phone number, birth date or social security number. Our technology and services are designed to limit our use of data for purposes of behavioral advertising to anonymous, non-personal information.

When you visit any of the Pudhariand view ads from Pudhari' advertisers, Pudhariautomatically receives and stores certain types of non-personal information including IP address, web pages viewed, date and time, and responses to advertisements delivered. While each advertising technology uses different types of technology to collect this information, including log files, cookies and pixels, none of the foregoing by itself or together can be tracked to a specific individual's personal information, and the non-personal information collected by Pudhariwill not be shared with third parties, except as expressly indicated in this policy. The non-personal information collected through your use of the Pudhariis used to provide relevant, targeted advertising and improve PudhariGadvertising technology; monitor website traffic; collect statistical data; determine the effectiveness of advertisements and content; and collect data across multiple websites to categorize likely consumer interest segments for use in online behavioral advertising. Pudharimay track visits to the Pudhariand this information may be used over time to help predict your consumer interest segments and select the ad content you see. Pudharimay also use non-personally identifiable profile-based anonymous information with other non-personal information..

TRANSPARENCY IN ONLINE BEHAVIORAL ADVERTISING

Pudharidoes not create or use potentially sensitive data segments to provide its targeted online behavioral advertising for advertisers, including, but not limited to, health related audience segments. Pudhariis a member of the NAI (Network Advertising Initiative) and adheres to the NAI Code of Conduct, which may be found here, and the Digital Advertising Alliance's Self-Regulatory Principles for Online Behavioral Advertising, which may be found here.

OPT-OUT

You may choose to not participate in our personalized advertising services by "opting out" of such personalized advertising services through the Network Advertising Initiative's Consumer Opt-out Program. Opting out will not remove advertisements. You will continue to see advertisements provided by Pudhari, but the advertising will not be customized or targeted based on information collected by Pudhari. Your will need to update your opt-out preferences if you change/update browsers or computers, or if you delete cookies. See the "Behavioral advertising" section above for more information on how to opt out of online behavioral advertising by certain third parties on the Pudhari.

DATA RETENTION

We and our partners may retain the anonymous user data we or our partners collect on the Pudharifor up to nine (9) months from the date of its collection, after which time it is deleted from, or deactivated on, our and our partners' active databases. In addition, we maintain archives of our web logs, database, and other systems and information. Please note that it is possible some of this information may remain archived after we delete or deactivate the information from its active database. We maintain archives for disaster recovery, legal and other non-marketing purposes.

WITH WHOM DO WE SHARE YOUR INFORMATION AND FOR WHAT PURPOSE?

Except as may otherwise be expressly set forth in this policy or in our privacy policy, Pudharinot sell, rent, or trade any personally identifying information with third parties unless users consent to such sharing practices. We may from time to time share user information in a non-personally identifiable manner with advertisers and other third parties in order to present to users more targeted advertising, products and services.

WHAT ARE "COOKIES" AND "WEB BEACONS" AND HOW DO WE USE THEM?

The Pudharimay use "cookies" and "web beacons" to speed navigation, keep track of items viewed, clicked on and/or shared, including links and advertisements, and provide you with custom-tailored services. A "web beacon" is an embedded GIF file that specifically helps us track whether you have viewed a specific piece of content. We also use "cookies" to remember information you gave us so you don't have to re-enter it each time you visit the Pudhari. By showing us how and when visitors use the Pudhari, "cookies" and "web beacons" allow us to see which Pudhariareas and content are popular, and help us target content and advertisements based on user behavior. In addition, "cookies" will allow us to display in your profile which Pudhariand affiliated websites you have visited, unless you opt out of that feature in your account. We also collect IP addresses for system administration and to report aggregate information to any sponsors. Some advertisers or websites that have links on our site may also use their own "cookies." We do not control these "cookies." You should check the privacy policy of these advertisers or websites to see whether and how they use "cookies."

Most browsers are initially set to accept "cookies." If you'd prefer, you can set yours to refuse "cookies." You will not be able to fully use the Pudhariif you turn off the "cookies" option.

If you have any questions or concerns about this policy you may contact us or write to the following email address:



DISCLOSURE REGARDING COLLECTION AND USE OF PERSONAL INFORMATION.

Through the Pudhari, users may enter personal information about themselves. This policy explains our online information collection and use practices for the Pudhari, and the choices you can make about the way we use and share such information. Please take the time to read and understand this policy so that you can understand how we use your personal information. Please note that our online information collection and use practices may differ from our practices regarding information obtained offline.

REMEMBER: IF YOU MAKE USE OF THE SITE, REGISTER WITH THE SITE, REQUEST INFORMATION THAT WE MAY OFFER, OR SUBMIT INFORMATION IN ANY WAY TO OR THROUGH THE SITE YOU AGREE TO THIS POLICY.

THE INFORMATION WE COLLECT.

We may collect information about you through a variety of methods, such as your orders, likes, search history or the site/app access activities or other documents and information that you submit to us, transactions in which you may engage with us or parent, subsidiary, and affiliated companies of Pudhari(collectively, "Pudhari Affiliates"), or through visits that you may make to the Pudhari. This policy applies to all personal information that we may collect and maintain about our users via the Pudhari, such as:



  •             Your contact information (such as name, Twitter handle, postal and email address, or phone number);
  •             Username and password for the account you may establish on the Pudhari;
  •             Demographic information (such as age, date of birth and gender);
  •             Location information, such as the real-time geographic location of the device on which you install our mobile applications; and
  •             Other details that you may submit to us or that may be included in the information provided to us by third parties.



You may view or change your personal information at any time by contacting us. Please see "How to Contact Us" later in this policy.

You also can engage with our content, such as products, content, articles, and other offerings, on or through third-party social networking sites, such as Facebook or third-party social media plug-ins and applications. When you engage with our content on or through third party social networking sites, plug-ins and applications, you may allow us to have access to certain information from your social media profile (e.g., your name, e-mail address, photo, gender, birthday, location, list of friends, people you follow and/or who follow you, the posts or the 'likes' you make) to deliver the content or as part of the operation of the application. We may also obtain non-personal information (e.g., content viewed, products purchased and feedbacks, repeat orders, and information about advertisements within the content you have been shown or may have clicked on) from your interaction with our content.

When you provide information from your social media account, it can help enable us to do things like: (i) give you exclusive content; (ii) personalize your online experience with us within and outside our applications or websites; and (iii) contact you through the social networking sites or directly by sending you the latest news, special offerings, and rewards. By doing so, you consent to the use of such information in accordance with our privacy policy. When you provide personal information to us through an application, on the Pudhari, or on social networking sites, it may be publicly viewed by other members of these sites and we cannot prevent further use of the information by third parties.

Through some social networking sites' privacy settings, you can control what data you share. For more information about how social networking sites handle your personal information, please refer to their respective privacy policies and terms of use.

OTHER COLLECTED INFORMATION

We also may use third-party website analytics tools (such as Omniture or Google), that collect information about visitor traffic on the Pudhari. The information that may be collected by automated means includes:



  •             Information about the devices our visitors use to access the Internet (such as the IP address and the device, browser and operating system type);
  •             URLs that refer visitors to the Pudhari;
  •             Dates and times of visits to the Pudhari;
  •             Information on actions taken on the Pudhari(such as page views and Pudhari navigation patterns)
  •             A general geographic location (such as country and city) from which a visitor accesses our Pudhariand
  •             Search terms that visitors use to reach the baby products site.



When you use our mobile applications on your mobile device, you may choose not to share your geo-location details with us by adjusting the device's location services settings. For instructions on changing the relevant settings, please contact your service provider or device manufacturer.

HOW WE USE YOUR PERSONAL INFORMATION.

We use your personal information to provide you with products or services that you have requested, to respond to questions or communications and to get in touch with you when necessary. For example, we may use your personal information to communicate with you or to send you information that you have requested. Additionally, by registering for the Pudhariyou will be automatically entered into sweepstakes and contests held on the Baby Products Site. We may send to you an e-mail offering products or services which we think you may be interested in or to ask you to participate in a survey. We do not consider any companies that are within our "family" of companies to be "third parties" for purposes of this policy. Thus, we may also share personal information with PudhariAffiliates. PudhariAffiliates may use and further share personal information in the same ways we do. However, if we pass on personal information to a PudhariAffiliate, we require that it protect such information in a manner that is consistent with this policy and your expressed preferences. For example, a PudhariAffiliate may send to you an e-mail regarding special offers and announcements about products or services that it thinks might be of interest to you, or contact you offline. If you want to opt-out from our (or a family company) using the personal information you provided in these ways, please contact us. Please see "How to Contact Us" later in this policy.

HOW WE SHARE YOUR PERSONAL INFORMATION.

We will not share your personal information with third parties except (a) if it is for the purpose(s) you provided it; (b) as may be required by law or as we think necessary to protect our company or others from injury (e.g. in response to a court order or subpoena, in response to a law enforcement agency request or when we believe that someone is causing (or about to cause) injury to or interference with the rights or property of another); and (c) with other persons, service providers, or companies with whom we contract to carry out internal Pudharioperations or our business activities (for example, sending out a product or a promotional item that you have requested on the Pudhari). Examples of us sharing your personal information for the purposes submitted are if you participate in a third-party survey or request information from a third-party, we may provide the information provided to such third party so that they can send to you directly the information you requested. Additionally, with your consent, we may share your personal information with companies not affiliated with us (i.e. third party companies) who are interested in marketing their products or services to you or in asking you questions, both online and offline. Companies with whom we might share your personal information may include consumer products, telecom, financial, military, market research, entertainment, and educational services companies and their third party service providers. If you consent to receiving communications from non-affiliated companies, you may need to communicate with them directly if you later decide that you no longer wish to receive their communications or if you wish to change any data you provided online. In this instance, any changes or amendments to your personal information must be given directly to each company who communicates with you as these changes, amendments and/or deletions will not be exchanged between us and non-affiliated companies. If we do share personal information with a non-affiliated company, to the extent practical, we require that they protect such information in a manner that is consistent with this policy. We cannot, however, guarantee how these non-affiliated companies will use your personal information.

USE AND DISCLOSURE OF ANONYMOUS INFORMATION.

We may use the non-personal information that we collect to improve the design and content of the Pudhariand to enable us to personalize your Internet experience, including the ads that you see. We also may use this information in the aggregate to analyze how the Pudhariis used, as well as to offer you products, programs or services. See the "Online Tracking and Advertising" section below and the Ad Choices link for more information on personalized ads (also known as online behavioral advertising). We also share aggregate information with PudhariAffiliates and third parties.

COLLECTION OF INFORMATION BY OTHERS.

The Pudharimay contain links to other websites, including links that are placed there by us, such as third-party advertisements or text hyperlinks. Please be aware that we are not responsible for the privacy practices of any other website. We encourage all users of the Pudharito be aware of when they leave the Pudhari, and to read the privacy policies of each and every website that collects personal information. This privacy policy applies solely to information collected by the Pudhari, through the Pudhari. We may offer additional e-mail services or promotions that are sponsored by or co-sponsored with non-affiliated companies. Based on our agreement with them, these third parties may obtain personal information that Pudharivisitors voluntarily submit to participate in the contest, sweepstakes, or promotion. We have no control over the use of this information by these companies.

ONLINE TRACKING AND ADVERTISING.

We collect information regarding the Pudharivisitors through various technologies, such as cookies, Flash cookies and Web beacons, including when you visit the Pudharior use our applications on third-party sites or platforms. Please visit Ad Choices for further information regarding this collection and usage, including how to disable cookies and online behavioral advertising practices on the Pudhari.

CLICKSTREAM DATA.

As you use the Internet, a trail of electronic information is left at each web site you visit. This anonymous information, which is sometimes referred to as "Clickstream Data," can be collected and stored by a web site's server. Clickstream Data can tell us the type of computer and browsing software you use and the address of the web site from which you linked to the Pudhari. We may use Clickstream Data as a form of non-personal information to anonymously determine how much time visitors spend on each page of the Pudhari, how visitors navigate throughout the Pudhariand how we may tailor our web pages to better meet the needs of visitors. Any collection or use of Clickstream Data will be anonymous and aggregated.

SUPPLEMENTING INFORMATION.

From time to time we may supplement information you give us with information from other sources, such as information validating your address. Thus, information we obtain through the Pudharimay be intermingled with and used in conjunction with information obtained through sources other than the Pudhari, including both offline and online sources.

DISCUSSIONS AND COMMUNITY TOOLS.

We may, from time to time, make review lists, chat rooms, forums, message boards, blogs, newsgroups and other community tools available to you. Please remember that any information that is disclosed in these areas becomes public information for other users to view and for us to use. For example, from time to time, we may use the content you write (including your name or screen name if you post it) for promotional purposes, in e-mail newsletter.

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